How Liz Hansen Made A $1M Profit In A Year

Today on The Portrait System Podcast, host, photographer and educator Nikki Closser interviews boudoir photographer Liz Hansen. Liz achieved a $1M profit within a year, and in this episode, she tells us all about her journey, the marketing strategies that she uses and how she does a same-day sales session.

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Episode Summary:

In this engaging episode of The Portrait System Podcast, our host Nikki Closser sits down with Liz Hansen, a successful boudoir photographer in the Chicago area. Liz shares her journey from struggling in the early years of her business to making $1 million a year. She discusses her unique approach to same-day sales sessions, various marketing strategies, and how she overcame initial setbacks to achieve success.

Key Topics Covered:

– Starting Out in Boudoir Photography: Liz’s transition from being a stay-at-home mom to a professional boudoir photographer.
– Overcoming Initial Business Challenges: The mistakes Liz made in her first year and how she learned from them.
– Effective Marketing Strategies: How Liz balances organic and paid marketing efforts to attract clients.
– Same-Day Sales Sessions: Liz’s process for conducting same-day sales and how it benefits her business and clients.

Featured Guest: Liz Hansen

Liz Hansen is a boudoir photographer in the Chicago area who has built a successful business with a unique approach to same-day sales sessions and effective marketing strategies.

Host: Nikki Closser

Episode Highlights:

1. Liz’s Journey to Photography: From financial struggles to a thriving photography business, Liz shares her inspiring journey.
2. Learning from Mistakes: The valuable lessons Liz learned in her first year and how they shaped her business.
3. Marketing Insights: Liz’s approach to balancing organic and paid marketing efforts to consistently attract clients.
4. Same-Day Sales Success: The benefits and process of Liz’s same-day sales sessions, which have become a cornerstone of her business.

Listener Takeaways:

1. Perseverance Pays Off: Success in photography takes time and learning from mistakes is crucial.
2. Marketing Matters: A balanced approach to marketing can help attract a steady stream of clients.
3. Efficiency in Business: Implementing efficient processes, like same-day sales, can significantly enhance your business operations.

Duration: 54:01

Release Date: 06/23/2024

Where to Listen: https://art19.com/shows/the-portrait-system-podcast/episodes/e357007b-506c-4eae-81af-ba70c6516298

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