Course Length 21:16

Average Sale

Course Includes:

1 detailed video - 21:16 of video
 

Membership Includes:

350+ courses, downloads, LIVE broadcasts & more.
 

Average Sale

For success in your business, your average sale should be the most important thing you not only focus on, but simply KNOW. In this lesson, Sue coaches on how problems in our business are never with our client or competition but with ourselves. You’ll learn the questions you should ask yourself each day, how to properly reflect back on each shoot to get more out of the next, and the importance of having a mentor. Finally, Sue shares the best business advice she has yet to give. Hint: it has to do with bums.

Key Points:

* You should always know what your average sale is. BE HONEST with yourself and include the no sales.

* Knowing your average sale helps you focus on how to lift your average INSTEAD of thinking about how to get more money.

* The more consistently you provide excellent service and product, the more people will talk about you, the more bums on seats you will get. Start doing this and you will make money!

* Once what you are doing starts feeling really good to you and you are at a value point that is very comfortable to you, you will start moving products and attracting people. When your energy is in alignment, you can’t help but do it!

* When you get a no sale, instead of complaining about it, ask yourself, WHAT DID I DO WRONG? It is not the economy or what the photographer down the street is doing.

* If your average sale isn’t where you want it to be, YOU are the reason it is going wrong, and Sue will bring it back to you every time.

* If your income isn’t where you want it to be, you need to minimize your costs. If it doesn’t make the ship go faster, don’t buy it!

* If you get a no sale, you either:

  • Did not connect with your clients
  • Did not educate your clients
  • Did not give adequate service to your clients
  • Did not follow through
  • Did not produce the product that you promised

* You are your own boss and you need to ask yourself where you are falling down. If you need support, go get a mentor! If your partner isn’t supporting you around your business, stop talking to him about it! A mentor will tell you honestly what you are doing wrong and support you.

* People email Sue on a regular basis saying they want to quit when they get a no sale. If you want to quit every time you get a no sale, you are struggling with your own value. You perceive that the lack of value is coming from an outside source and it’s not!

* ANYTHING THAT BRINGS YOUR AVERAGE UP OR DOWN IS A LESSON. Have a look at your big sales and your low sales and think about what happened during those shoots. What was your energy level like? Did you connect? Your answers will be right there!

* SERVICE IS ABOUT GIVING. . . what you are GIVING to get paid. You must come to the shoot in a state of giving, not worrying about whether or not you are going to get paid.

 

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What Our Members Are Saying

Sue is not just a mentor, in the area of photography; she's a life coach in the area of living. Simply put, The Portrait System, was the best investment I have made into myself, and my business, since it began! David Lee
The Portrait System allowed me to grow from hobbyist with a borrowed camera and a dream, to professional portrait photographer with a six-figure business. There is no way I would be here without her education. Cat Ford-Coates
The Portrait System has given me ALL of the tools needed to take me from a "shoot and burn" photographer making less then $200 a session to a portrait photographer with a studio and over a $1200 average and growing in less than 4 months. Ashley Lindsey
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